U.S. Army commercial.
In Chinese culture, family is the most important thing. Chinese army propaganda make you think of serving the army protecting your motherland and your family is a proud and a natural thing to do.
Compare to chinese propaganda, U.S. use the Hollywood movie effect in commercials to attract people to join the army.
The video above is a Swedish Armed Forces commercial which basically making fun of the U.S. army commercial.
"We can't offer you an epic opening which models post like marines,
We can't offer you the opportunity to suddenly rise out of the water holding some weird futuristic weapon,
We can't offer you top secret hit and run missions to unknown territories,
We can't offer you ridiculously dramatic music playing in the background,
or even a cool American voice,"
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